LinkedIn lost its chance...
Facebook is the primary social network on which consumer-focused companies maintain one or more profiles, cited by 83 percent of respondents compared with 45 percent for Twitter. Business-to-business companies maintain a presence on both social sites with 77 percent maintaining a profile on Facebook and 73 percent on Twitter.
Among those using social media for business purposes in their jobs, 62 percent visit company or brand profiles on social networking sites and 55 percent search for business information on these sites.
It's interesting that a higher percentage of B2B companies have a Twitter profile, compared to B2C companies. I would have flip-flopped the two.
LinkedIn had a chance to be THE place for businesses but just simply dropped the ball. That's my "expert" evaluation.



